Egyptian soccer player, Mohamed Aboutrika is to use his celebrity status to help WFP in its fight against child hunger, the agency has announced.
This is a game we have to win
The 28-year-old Egyptian striker is a famous footballer in the Middle East, and plays for Egypt’s giant club Al-Ahly.
He volunteered to appear in a WFP 30-second Public Service Announcement (PSA) in which he draws attention to the tragic fact that 25,000 people die from hunger every day, 18,000 of them children.
“Hunger takes away a child every five seconds. We have to move immediately and lend each other a hand because every second counts. This is a game we have to win,” says Aboutrika in the PSA.
Match against poverty
The PSA is being aired on Middle Eastern TV stations which are broadcasting it for free.
Last December, Aboutrika joined UNDP Goodwill Ambassadors Ronaldo and Zidane and other 40 international players in the ‘Match Against Poverty’ to raise donations and awareness about hunger and poverty worldwide.
The match was held in Düsseldorf, Germany with the support of the Fédération Internationale de Football Association (FIFA)
Aboutrika joins Brazilian international football stars and WFP Ambassadors against Hunger Ronaldinho and Kaka, who feature in PSAs to raise public awareness about hunger, particularly in the lead-up to the World Cup.